Sunday, April 17, 2011

Can I be famous too?

So as I was saying in my last post, our society has begun to create celebrities out of everyday people. It’s a trend that began back with the very beginning of reality TV.
It turns out that if you go about it the right way blogging can bring in the dough the same way ordinary people make bookoo amounts of money just by being on a TV show. Blogging has actually become a lucrative business according to Forbes.com, who estimates that 1.7 million of the 20 million bloggers “are blogging for cash.”

Let's look at the Pioneer Woman, Ree Drummond, for example. Ree was a stay-at-home Ranch wife and mother of 4 who simply decided one day to start a blog while her husband was gone with their kids. She was soon shot to stardom when she expanded her blog to include her ventures around the ranch, in the kitchen, and into the world of photography.

The Pioneer Woman has now appeared on countless TV shows, like the Today Show and The View. She's written a cookbook, a children's book about her dog, Charlie, and recently released her book Black Heels to Tractor Wheels, which chronicles how she met her husband and their first year of marriage. These books have taken her around the country signing books.

Pioneer Woman's boost to stardom is the perfect example of a ordinary blogger making money just by putting her thoughts, albeit HIL-a-ri-ous thoughts, out there for the world to read. She might be a special case though.

Most bloggers probably shouldn't expect to be on Live with Regis and Kelly next week. I'm sure all of you out there are dying to hear what I have to say and genuinely think I am the next Pioneer Woman, blogging star. But the truth is if blogs are going to make money it's probably going to be through advertisements and sponsors.

It seems the funnier you are or the more informative your topics are, the more page views you will get. And with the page views come sponsors. Companies are willing to pay you to keep blogging if you'll put their icon on the side of your page.

Some of my personal favorite blogs are Today's Letters and Rockstar Diaries. These are two bloggers who haven't quite made it to Pioneer Woman status yet, but they are definitely profiting from telling their tales of the day. According to Forbes, "eMarketer estimates advertising on blogs will reach an all-time high of $746 million by 2012." That's a lot of money!

Even though you won't see either of them on the Today Show tomorrow, these ladies are celebrities in their own right with thousands of followers.And I'll tell you right now, I'm just as interested in hearing what happened on their way to work as I am about the ins and outs of last week's American Idol eliminations.

You could say their ordinary lives are pretty fascinating!

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